[caption id="" align="aligncenter" width="360" caption="Marty...Do you have any idea how big a zettabyte is?!!"] [/caption]
Okay, we're having a little fun with one of the memorable quotes from Dr. Emmet Brown, but this really is a wow moment.
According to a recent article, Cisco has said that Global Internet Protocol traffic will reach an annual rate of 1.3 zettabytes in 2016.
So what the heck is a zettabyte?
To put this in perspective...
As of 2009, the entire Internet was estimated to contain close to 500 exabytes. This is a half zettabyte. - wikipedia
Or think of a zettabyte like this
1,000,000,000,000,000,000,000 bytes = 1000 7 bytes = 10 21 bytes - wikepedia
Cisco said this tremendous growth is due to people connecting more devices and downloading more video. This seems like a sensible theory. If you look at the popularity of video based websites like YouTube and Vimeo alone, you can see the great demand for this. Add to the mix a higher usage of video in business applications and the trend of connecting internet to TV and you have a big jump in usage.
As one might suspect, it's reported that the two highest traffic generating countries will be the United States of America and China. Other notables, are India, Brazil, and South Africa.
So, next time you are surfing the net just think about this. Think of how far the internet has come and how pervasive it will be in our society. It seems the only constant in the world is change.